Database
Full Details (1)Board view
Client, "Spot Name"
Structure
Genre
Agency
Words
Year (Maybe)
Original
New This Week
Most Popular
The S Shape: Build to Rally
Hold nothing back
Perspective
Chiat/Day
163
1981
The W Shape: Build Toward Conclusion
Celebration
Theodore MacManus
422
1915
The W Shape: Build Toward Conclusion
Celebration
Theodore MacManus
658
1915
The S Shape: Build to Rally
Solution
TBWA\Media Arts Lab
237
2013
The E Shape: Repetitive Device
Advice
John Cage
229
1986
The S Shape: Build to Rally
Process
Dollar Shave Club
158
2012
The W Shape: Build Toward Conclusion
Perspective
The Martin Agency
307
2016
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Adapted
6Musicals
7Visual
9 No Structure1
The E Shape: Repetitive Device
19The J Shape: Enjoyable Misdirection
15The S Shape: Build to Rally
25The U Shape: Half down Half Up
11The Z Shape: Interchangable Examples
17The W Shape: Build Toward Conclusion
15The A Shape: Telling a story
0The B Shape: Classic Argument
0The T Shape: Then This Happens
0The L Shape: At This Company
0The O Shape: The Factory Tour
0The 8 Shape
0Hennessy "The Man Who Couldn’t Slow Down”
Ram “So God Made a Farmer”
Levi’s “Go Forth: Laughing Heart”
Levi’s “Go Forth: Pioneers!”
Apple “Your Verse”
Nordstrom “For Everything New York”
Ragu “Long Day of Childhood”
Chipotle “Back to the Start”
Honda “Impossible Dream”
Honda “Grr”
Nike “What Girls are Made Of”
Metro “Dumb Ways to Die”
Discovery Channel “The World is Just Awesome”
Carhartt “Hey Rookie”
P&G, "Thank You Moms”
Honda “Cog”
Sport England “This Girl Can”
Shiseido “High School Girl”
Southern Comfort “Whatever’s Comfortable”
Phillips “Carousel”
Levi’s “Odyssey”
Channel 4 “Meet The Superhumans”
The North Face “It’s More Than a Jacket”
Toyota “Start Your Impossible”
David Ogilvy “My Shortcomings”
Bertrand Russell “Ten Commandments”
Fischli & Weiss “How to Work Better”
Corita Kent “10 Rules for Students and Teachers”
Adidas “Impossible is Nothing”
Nike “Maybe It’s My Fault”
Martin Weigel “Good Fucking Planning”
Hearts on Fire “Ignite Something”
The New York Times “Truth Kids”
Coca-Cola "For Everyone”
Chivas Regal “Father’s Day”
Nike “A Message from Nike Running”
Nike “Principles”
Seattle Mariners “Thanks for Everything, Junior”
The New York Times “The Truth Is”
Tony's Chocolonely “Manifesto”
Nike “Just Be Better”
BBH “The Power of Difference”
Adidas “Trae Young”
Epuron “Mr. W”
Nivea Men "Reach Out”
Monster.com “When I Grow Up”
Guinness “Surfer”
Under Armour “I Will What I Want”
Audi “Ahab”
Nike "You were Born a Daughter”
Puma “After Hours Athlete”
Axe “Find Your Magic”
Rain Forest Alliance “Follow the Frog"
Krispy Kreme "Donuts are Bad for You”
Nike “Failure”
Nike “Winning Isn’t For Everyone”
Special K “Defined by a Number”
RED “The (RED) Manifesto”
Chrysler “It’s Halftime in America”
Apple “The Crazy Ones”
Delta "Runways”
Nissan “Zero”
Apple “Welcome, IBM. Seriously.”
Avis “No. 2ism. The Avis Manifesto”
Conservation International "Humanifesto”
Thomson Reuters “The Answer Company”
The North Face “Never Stop Exploring”
DDB "Let’s Tell the Truth”
Carhartt “Hey Rookie”
Powerade “The Dance”
The North Face “We Play Different”
Man Therapy “Shoot the Shit”
Dollar Shave Club "Our Blades are F***ing Great”
Mercedes-Benz “Be One of Many”
Mazda “Radically Human”
Knix “Talk About Your Period”
DDB “Do This or Die”
Beats by Dre “You Love Me”
Miller "This is the High Life”
Airbnb “Live There”
Apple “We Believe”
Girl Effect “The Girl Declaration”
Thai Life Insurance “Unsung Hero”
Met Life “My Dad’s Story”
Girl Effect "The Clock is Ticking”
My Black is Beautiful "Unbecoming”
Ariel “#ShareTheLoad”
Nike "Dream Crazier”
CoorDown “Assume That I Can”
Nike "Find Your Greatness”
TBWA\Chiat\Day “Do the Brave Thing”
Dodge “Wisdom”
Co-op “Owned By You, Right By You”
Volkswagen “Think Small”
Apple “What is iPad?”
Nike “One Day We Won’t Need This Day”
Pedigree "Dogs Rule”
Nike “If You Let Me Play”
Apple “Pencil”
Facebook “Sport”
Visit Oslo “Is It Even a City?”
Diesel "Be Stupid”
Nike “Dream Crazy”
REI “#OptOutside”
Chrysler “Born of Fire”
CoorDown “Not Special Needs”
Avis “We Try Harder”
PlayStation “Double Life”
Cadillac “Two Weeks in August”
Bodyform “The Truth”
Nike “Do You Wish You Were A Boy?”
Aviation Gin “The Process”
Cadillac “The Tribute to Initiative”
Apple “Intention”
Cadillac "The Penalty of Leadership”
Volkswagen “Lemon”
Nike “Falling in Love in Six Acts”
Under Armour "Yusra Mardini”
Montefiore Health System “Spot it Early”
Clark Street Bridge “Looking Back”
Johnnie Walker "The Man Who Walked Around the World”
Donate Life America “The World’s Biggest Asshole”
Reebok “Be More Human”
Old Spice "The Man Your Man Could Smell Like”