EV1 “Do You Want to Change the Word?”

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Agency
Hal Riney & Partners
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Words
287
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Year (Maybe)
1998
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Original

Are you a visionary?
There will be a day when cars won't make any sound, won't run on any gas, and won't do anything to
harm our health or environment. There will be a day when cars run by alternative fuel will be commonplace, when every highway will be filled with them, when every kid will be driven to soccer practice in one. Yes, there will be a day when the EVl will be no big deal, but that day has not yet come.
Are you a missionary?
The electric car produces zero emissions. It frees us from dependency on oil and oil producing governments.
It goes from 0-60 mph in under 8.5 seconds It never needs a tune-up. In fact, the only maintenance required is rotating the tires every 5,000 miles.
The cynics and naysayers won't be ready for a car like this. But the cynics and naysayers weren't ready
for the personal computer or microwave oven for that matter. History casts its vote for optimism.
Are you a maverick?
You will be asked many questions. You will be the subject of many stares. And you must feel comfortable
in that, because this car will not go unnoticed. But then, that's where the enjoyment is. Unplugging the car and going.
Knowing there is nothing else out there like it. Knowing that the experiences you share, the insights you gain, the history you create driving the electric car will be used to improve the technology and make this very necessary endeavor more accessible to even more people.
in the end, you will drive the electric car knowing you are one part Jetsons, one part Walden Pond, and
two parts hero.
Do you want to change the world?
d