Barbershop Quartets

Introduction

Two

Paragraphs

 

Examples

Olivetti “Lettera 36”

Apple “What is iPad?”

Co-op “Owned By You, Right By You”

Dollar Shave Club "Our Blades are F***ing Great”

 

Keys to Success

1. Thing 1 — It should be about this long

2. Something else — Could also be this long, too

3. Third thing — You’ll have to feel it out as you go