The Crunchwrap Supreme (Heavy)

Introduction

Two

Paragraphs

 

Examples

Conservation International "Humanifesto”

Air Company “Extinction Ends Here”

Thomson Reuters “The Answer Company”

DDB “Do This or Die”

 

Keys to Success

1. Thing 1 — It should be about this long

2. Something else — Could also be this long, too

3. Third thing — You’ll have to feel it out as you go