IntroductionGood friends know when to be kind. Give hope to someone who needs it right now. This usually works best with either gentle (or hardcore) compassion.Paragraphs ExamplesEV1 “What Motivates You?”Nike "You were Born a Daughter”Nivea Men "Reach Out”Axe “Find Your Magic” Keys to Success1. Thing 1 — It should be about this long2. Something else — Could also be this long, too3. Third thing — You’ll have to feel it out as you go
